Have you ever searched for your keywords and found you didn’t even rank on the first page? Search engine placement has been a mysterious art since the search engines changed up the way they rank the sites. So just how do you rank high?
Many times people use luck, skill, and strategy to get high-ranking spots. The way a search engine ranks sites has changed. It used to be based on the number of keywords you had on your page. Many spammers caught on and started creating content empty pages with thousands of keywords crammed together. Have you ever seen a page with a lot of white space at the bottom and nothing about what you were searching about at the top? That page was optimized for the old way search engines ranked sites.
I’m going to give you three tips to help your Internet marketing search engine placement. I can promise you that if you follow these three tips, you will be on your way to reaching that #1 ranking.
Three Keyword Tips for Search Engine Placement
1. Keyword Importance – Getting the right keywords can’t be stressed enough. For Internet marketing search engine placement no tip takes as much time as this one. Keywords are what people look for and if you choose one that has a very high number of returns your chances of getting to the top are slim. Search Google with quotes around your keyword. This will return the number of exact matches.
2. Long Tailed Keywords – Long-tailed keywords are the details people are searching for. They also have less competition than general keywords. Typically you need at least three words in your keywords to increase your chances at being ranked #1. More keywords will narrow the focus closer to your niche. It will also be easier to be on the top ranking sites.
3. Appropriate Keywords – When you start searching for keywords make sure your keywords match your niche. There are many ways to say the same thing and your niche will probably only find a couple of those ways. You need to understand how they think and what they will search for. Visiting forums where people in your niche visit and discuss problems is the best way to figure out what is going on in their heads.
Keywords are the source of most sales online. Internet marketing search engine placement relies a great deal on having the right keywords in the correct order that mean something to your niche. They have to be the words they use and the way they use them. Just because you use keywords with low competition doesn’t mean you will be successful in Internet marketing. Search engine placement is the gauge of how many people will see your site.